What 55 Demo Walkthroughs Told Us

Over the last two weeks, we ran structured demo walkthroughs with 55 participants for Pistachio Pay. I’ll be honest, it wasn’t the easiest thing in the world to do. When you finally put your baby out into the world and show it to other people, you hold your breath, terrified that someone is going to say it’s ugly.

Well, they didn’t.

And that is so incredibly exciting to me, because the features that are the very foundation of our product, our biggest differentiators, were the things that people overwhelmingly loved the most.

I couldn’t feel more proud of my team, more encouraged, or more determined to get this product to market. Yes, building a fintech company is incredibly hard. But the numbers don’t lie.

98% expressed willingness to subscribe, and 74% identified our most differentiated feature as the one solving their biggest financial pain point.

We had great conversations, incredible feedback, and loads of encouragement!

We did this with zero ad spend, zero incentives, and zero priming.

Our community needs this. Hang in there! We’re working hard to build it! 💚